--- title: Benefits of the dynamic mail signature description: In this second entry of the series on dynamic signatures of the DigitalMakers blog we tell you all the benefits that the dynamic signature has in your email. image: https://blog.digitalmakers.cat/hubfs/firmas.dinamicas2.jpg --- [**](http://goo.gl/KxaUvc) [**](https://twitter.com/digitalmakers17) [**](https://www.youtube.com/channel/UCs8XiEtxs-iYclIToA5bgzw) [**](https://www.instagram.com/digitalmakers_hubspot/) [**](https://www.linkedin.com/company/digitalmakers-consultoria-de-negoci-digital/) [** hola@digitalmakers.cat](mailto:hola@digitalmakers.cat) [** 93 213 42 35](tel:932134235) [** hola@digitalmakers.cat](mailto:hola@digitalmakers.cat) [** 93 213 42 35](tel:932134235) [**](http://goo.gl/KxaUvc) [**](https://www.instagram.com/digitalmakers17/) [**](https://twitter.com/digitalmakers17) [**](https://www.linkedin.com/company-beta/11199048) [![Digital Makers](https://blog.digitalmakers.cat/hubfs/Digital_Makers_December2018/Images/digitalmakers-logo-black-1.png) ![Digital Makers](https://blog.digitalmakers.cat/hubfs/Digital_Makers_December2018/Images/digitalmakers-logo-black-2.png) ](https://digitalmakers.cat/?hsLang=en) Search for: When autocomplete results are available use up and down arrows to review and enter to go to the desired page. Touch device users, explore by touch or with swipe gestures. ** [![Consultoria de negoci digital](https://blog.digitalmakers.cat/hubfs/Digital_Makers_December2018/Images/digitalmakers-logo-responsiveok-1.png) ](https://digitalmakers.cat/?hsLang=en) # Blog ##### Articles that based on the experience of DigitalMakers, help SMEs in their processes of Digital Transformation, Digital Marketing and Web Development ![firmas.dinamicas2](https://blog.digitalmakers.cat/hubfs/firmas.dinamicas2.jpg) # Benefits of the dynamic mail signature ** Jordi Prat ** 30 May, 2019 2 minutes of reading Spread the love - * * - * * - * * - * * - * * - * [whatsapp://send?text=https://blog.digitalmakers.cat/en/benefits-dynamic-mail-signature](whatsapp://send?text=https://blog.digitalmakers.cat/en/benefits-dynamic-mail-signature) * - * * - * * In this **second entry of the series on dynamic signatures of the DigitalMakers** blog we tell you **all the benefits that the dynamic signature has in your email**. Among the advantages of this firm we find **brand coherence and unified *branding***. But in addition to all this, the dynamic firms have a **commercial advantage** that we explain to you in detail and that surely until now **you were wasting**. In this post we also tell you about the **benefits and disadvantages of the internal and external management of dynamic mail signatures** so that you can make the best decision for your specific case.   ### Advantages of the dynamic mail signature Apart from a **unified corporate image** and all the advantages that this implies, the dynamic signature has many **more customizable options**: - You can create a **long signature in the first email** that is exchanged between two users, and then a shorter signature in the following responses so that the mail does not lengthen in an annoying way. - The **responsibility for the creation and application of the signatures does not fall on the worker** - **There is no "dead time" in which a new user does not yet have a signature**, since it is automatically generated with their personal data. ### The commercial advantage of dynamic firms A **commercial advantage that DigitalMakers believes is still being wasted** and that dynamic firms allow is to **promote products, services and information through banners in the mail**. For example, you can set up a dynamic signature in which the company's commercials have a banner where the **new products that the company has launched are promoted**. For the technical department, **this banner may contain useful information** for other employees when they have a specific problem. If a **manager of the company participates in a congress** or an important conference, or if **the company is present at a fair soon**, the signature banner can promote this event. And **DigitalMakers believes that it is important to take advantage of the signature of the mail to promote the actions of the company**. **If someone writes you an email**, we understand that you are interested in what you offer and that **it is a very "hot" lead**. So, why not share with him the information that may be relevant to him? If on average a worker sends about 10-15 mails a day (if not more), **think about all the impact you are missing if you miss the function of the signature banner**. For all these reasons, we encourage you to **take full advantage of this dynamic signatures function**. At the end of the day, if we spend the day thinking about **strategies to attract leads and attract customers to our company**, why not do it with the tool we use most during the day?   ### [![Challenge #askdigitalmakers](https://no-cache.hubspot.com/cta/default/5059046/6a7cc72f-ca4b-4c31-a1e9-b7ac1d01713a.png)](https://cta-redirect.hubspot.com/cta/redirect/5059046/6a7cc72f-ca4b-4c31-a1e9-b7ac1d01713a) ### Who manages the dynamic firm? **- Internal management** The dynamic signature **can be created and managed internally in the company** in question. In other words, **a member of the team will be in charge of managing the dynamic signature program**, creating the templates and entering the data of new employees who join the company. The advantage of **internal management is that it is cheaper**, but as a disadvantage we find the **dedication that must be invested to do** so if we add it to all the tasks that employees develop during the day. **- External management with third-party tools** The other type of management and application of dynamic firms can be external. This management can be done by a **digital marketing company that manages the mails externally**. **The advantage of this type of management is that it avoids an investment of time and training on the tool within the company**, and as a disadvantage we find the **cost of outsourcing**. **At DigitalMakers we like to assess each case of our clients to recommend the option that may be of most interest to them** according to the size of the company, the tool to be used, the number of dynamic firms and other factors. And you, do you think that a dynamic firm would benefit your company? If you think we can help you, [contact us](https://digitalmakers.cat/en/contact-us/?hsLang=en) and we'll explain how to do it! ### For more relevant content, do not hesitate, subscribe now to our newsletter or follow us on the social network of your choice. ![Jordi Prat](https://blog.digitalmakers.cat/hubfs/jordi-2.jpg) [Jordi Prat ](https://blog.digitalmakers.cat/en/author/jordi-prat) Profundament professional i realista, el Jordi és el gestor de projectes i consultor estratègic a DigitalMakers, especialista en marketing que no té por a dir les veritats als clients perque puguin millorar en el seu negoci. Spread the love - * * - * * - * * - * * - * * - * [whatsapp://send?text=https://blog.digitalmakers.cat/en/benefits-dynamic-mail-signature](whatsapp://send?text=https://blog.digitalmakers.cat/en/benefits-dynamic-mail-signature) * - * * - * * Comments: 0 Share: - [** ](http://www.facebook.com/share.php?u=https://blog.digitalmakers.cat/en/benefits-dynamic-mail-signature) - ** - [** ](https://plus.google.com/share?url=https://blog.digitalmakers.cat/en/benefits-dynamic-mail-signature) ##### LATEST ARTICLES - [ How to Recover Data Accidentally Modified in HubSpot (and Prevent Future Errors) ](https://blog.digitalmakers.cat/en/recover-mistakenly-modified-data-hubspot?hsLang=en) ![How to Recover Data Accidentally Modified in HubSpot (and Prevent Future Errors)](https://blog.digitalmakers.cat/hs-fs/hubfs/Stock%20images/Professional%20woman%20showing%20concern%20at%20work%20using%20her%20laptop.jpeg?width=45&name=Professional%20woman%20showing%20concern%20at%20work%20using%20her%20laptop.jpeg "How to Recover Data Accidentally Modified in HubSpot (and Prevent Future Errors)") - [ SoPro Integration with HubSpot: Boost Your Sales Prospecting ](https://blog.digitalmakers.cat/en/sopro-integration-with-hubspot-commercial-prospecting?hsLang=en) ![SoPro Integration with HubSpot: Boost Your Sales Prospecting](https://blog.digitalmakers.cat/hs-fs/hubfs/business-woman-working-on-laptop.jpg?width=45&name=business-woman-working-on-laptop.jpg "SoPro Integration with HubSpot: Boost Your Sales Prospecting") - [ 10 processes that you should automate in your E-Commerce ](https://blog.digitalmakers.cat/en/10-processes-that-you-should-automate-in-your-e-commerce?hsLang=en) ![10 processes that you should automate in your E-Commerce](https://blog.digitalmakers.cat/hs-fs/hubfs/Stock%20images/Process%20Automation%20on%20Black-Golden%20Watch%20Face%20with%20Closeup%20View%20of%20Watch%20Mechanism..jpeg?width=45&name=Process%20Automation%20on%20Black-Golden%20Watch%20Face%20with%20Closeup%20View%20of%20Watch%20Mechanism..jpeg "10 processes that you should automate in your E-Commerce") - [ 3 good practices for working from home ](https://blog.digitalmakers.cat/en/good-practices-for-working-from-home?hsLang=en) ![3 good practices for working from home](https://blog.digitalmakers.cat/hs-fs/hubfs/buenas-practicas-trabajar-desde-casa.jpg?width=45&name=buenas-practicas-trabajar-desde-casa.jpg "3 good practices for working from home") - [ DigitalMakers is Official Gold Partner Agency of Hubspot in Barcelona ](https://blog.digitalmakers.cat/en/digitalmakers-is-official-gold-partner-agency-of-hubspot-in-barcelona?hsLang=en) ![DigitalMakers is Official Gold Partner Agency of Hubspot in Barcelona](https://blog.digitalmakers.cat/hs-fs/hubfs/digitalmakers_hubpsot_partner_gold.png?width=45&name=digitalmakers_hubpsot_partner_gold.png "DigitalMakers is Official Gold Partner Agency of Hubspot in Barcelona") ### DIGITALMAKERS From Barcelona to the world. 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